Aerial Photography for advertising and corporate communications My name is Steve Turner. As a professional photographer I specialize in aerial views of landscapes and architecture for editorial, advertising, and corporate clients seeking publication-quality imagery. Most of my clients are in the architectural, engineering, and construction community (AEC), and also in the travel and tourism community. All of my work is shot exclusively from helicopters, not drones or fixed-wing aircraft. Only helicopters provide a stable shooting platform that allows for precise composition that is so necessary when the goal is to show the relationship of architecture to the surrounding landscape. In aerial photography, precise composition is everything; a few feet too high or too low can dramatically change the look of a scene. Only a helicopter, flown by a pilot who truly knows how to fly for the camera can allow me to capture optimal compositions. It’s a team effort, and I only fly with the very best pilots out there. My network of preferred pilots extends across the United States and abroad. Most of them bring hundreds of hours of motion picture experience to the task at hand. My goal is not merely to document the charted landscape. Google Earth and Bing Maps do that just fine. What excites me is capturing the “essence” of a place; what makes it special. Achieving this can be a serious, multi-faceted challenge. Lighting is critical. A bright, sunny day is not necessarily best since that often involves burned out highlights and dark shadows, all devoid of detail. Atmospheric haze is a huge problem to deal with. Time of day is equally critical; the way a place is lit has to be exactly right and every site has its’ own magical moments when the light is optimal to show its’ unique character. The logistics of finding the right pilot and helicopter for a particular job can be daunting. Getting clearances to shoot in restricted airspace has become a real challenge nationwide, and especially abroad. It’s my job to handle these challenges and clients trust me to do it even under the most difficult situations. My job does not end once the shutter has been tripped. That is only the starting point. What happens in post-production is really where the image is transformed into a finished publication-quality image. The raw image that comes out of the camera is merely like a blueprint or artist’s sketch. The harsh natural lighting under which most aerials are shot needs to be tamed using various studio tools like Capture One and Photo Shop. All aerial photography is not created equal. Many other aerial photographers charge less than I do, but in the end, you get what you pay for. I like working for clients who’s standards are uncompromising and who’s jobs are a challenge that force me to push the envelope.